International Builder Show 2017
| Title: | A Builder’s Guide to Killer Content |
| Where: | NAHB International Builder Show in Orlando, FL |
| When: | January 10, 2017 |
Today’s “Killer Content” is so much more: testimonials, events, incentives, brand stories, videos, photography, virtual tours and blogs. Most important, it should focus on the needs of potential customers first and foremost. In this session, we identify the most valuable and relevant content, and learn how to use it to aid discovery from multiple marketing channels.
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BuildersShow.com
| Title: | Extreme Makeover Live: Social Media |
| Where: | NAHB International Builder Show in Orlando, FL |
| When: | January 10, 2017 |
Real builders. Real marketing. Live solutions. During this session, I join Dennis O’Neil and Paul Fireman to critique a few volunteer audience members social media practice. Be prepared to dig deep and get your hands dirty while exploring social media and witness an Extreme Makeover in action.
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BuildersShow.com