Will Duderstadt
Thoughts and Musings of an Introverted Marketer

Latest

May
15
Don't Mourn the Split

Don't Mourn the Split

The best things ever built started with a fight. Born from friction. From someone getting their feelings hurt. From anger,
5 min read
Apr
30
Loudly Bergamot and Nearly Perfect

Loudly Bergamot and Nearly Perfect

April is Aprilis, from aperire: to open. Spring opens the earth, flowers open to sun, books close for tax season.
4 min read
Apr
22
How old is my water?

How old is my water?

Thereโ€™s a lot of things in our modern, privileged life that have always been there. That will always be
8 min read
Mar
31
Soccer, Stardust, and a Stadium Hot Dog

Soccer, Stardust, and a Stadium Hot Dog

March is Martius, named for Mars, the god of war and harvest. Marking the start of the farming and military
3 min read
Mar
23
A Year to Rest, Listen, and Move

A Year to Rest, Listen, and Move

John Mayer and I have a lot in common. Between the two of us, we have seven Grammys, one of
4 min read
Mar
16
A Third is Less Than a Quarter

A Third is Less Than a Quarter

Nobody fails a math test out loud. They smile. They nod. They say "sounds great, let me think about
4 min read
Mar
12
Up to 100%

Up to 100%

Your contractor says heโ€™ll remove โ€œup to 100% of the mold.โ€ Your surgeon says sheโ€™ll remove โ€œup to
1 min read
Mar
04
Drill Bits, Burgers, and Why Words Matter

Drill Bits, Burgers, and Why Words Matter

McDonald's CEO called his new burger a product. One word. Endless ridicule. Why mere words matter in sales and marketing.
5 min read
Feb
28
Februa, Florida, and Falling Quiet

Februa, Florida, and Falling Quiet

February is Februa, the Roman ritual of purification, which is on brand as Ohio exhales a thaw. A reminder everyone
2 min read
Jan
31
Same Words, Different Soil

Same Words, Different Soil

Why I'm leaving Twitter for Threads after 14 Years and 6,574 posts.
1 min read